Dear LeFirme Web Browser

I John De Laurentiis travel to Italy every 15 Weeks without fail. I go from Milan to Naples doing 4000 kms visiting some of the best factories, warehouses, stockists, jobbers and agents. I only carry Italian designer fashions that are made exclusively in Italy . Before we leave we plan out our buy which takes months of research using fashion tapes, fashion TV and fashion magazines. I question our clients to find out what they want and visit high end retailers and wholesale agents to see what's hot. While in Italy I have been known to do personal shopping for our more regular clients. There are very few merchants that do what I do, and I do it because I enjoy my work. I like to say we are in the ‘Italy Business', not fashion. Everyone enjoys it and likes to experience it.

It is my mission to source the best from Italy and bring it to you, at a price that reflects considerable savings from regular retail. I am a unique form of merchant, located in non historical shopping areas, a destination that controls its overhead and product mix. If you are after Italian designer fashions that are in season, unique and priced 30 to 80% less than regular stores, then I invite you to Le Firme, allow us to make the difference in your life by offering a true Italian lifestyle and an environment of the many great things Italy has to offer. You will look great feel great and have an experience that can only be matched by shopping in Italy . Many Italian shopping institutions are replicated at Le Firme without having to leave North America .

‘Italian Designers Make The Difference'